Mark McCool — Wellness Innovator • International Best-Selling Author
Over 1,000 wellness products created. More than $3 billion in total sales. Three decades of helping people live healthier, more successful lives.
Mark McCool is a visionary innovator with a rare gift: he sees the hot products of the future before the market does. One of the true pioneers of online sales, Mark is the mastermind behind some of the most unique and best-selling wellness products in the world — genuine game changers, many of which you'd recognize.
Over a career spanning more than 30 years, Mark and his teams have developed over 1,000 wellness products generating more than $3 billion in total sales. He was instrumental in growing a recent venture from $284 million a year to over $2.1 billion in just 3 years — and that company is now doing over $5 billion annually and growing. An international best-selling author, he has been recognized as one of the Top 30 Gadget Experts to Follow on Twitter, and major companies around the world seek his counsel — he has served on the boards of seven international direct sales companies.
Behind the numbers is a man grounded in faith and family. Mark has been happily married to Jeanine since 1987; together they have three adult children and seven grandchildren. The McCools have called Sarasota, Florida home since 1999, after living in Wisconsin, Hawaii, New York, Europe, and Asia — including serving as missionaries in Hanoi, Vietnam. His success has fueled more than $1 million in charitable giving to organizations around the globe.
Before the billion-dollar milestones, there's a marriage of nearly four decades, three children, seven grandchildren, and a life of faith lived on four continents. For Mark, family isn't separate from success — it's the reason for it.
Mark was the founder of the world's leading state-of-the-art nano-based R&D lab and manufacturing facility. He has pioneered breakthrough nano-technology that makes nutritional supplements dramatically more bioavailable — up to 10 times more effective in the human body.
Using this technology, Mark developed SWYCH STRYPS®, patented oral strips infused with nano-sized nutrients called ZorbMax®, delivering nutrition directly to the cellular level and changing the way people get their nutrition.
Envisions and creates the best-selling wellness products of tomorrow.
Proven playbooks that scale companies from millions to billions.
A pioneer of internet sales with campaigns that convert at massive scale.
30+ years building, advising, and serving on boards of international companies.
Websites, mobile apps, and business systems that combine new technology with traditional marketing.
Faith, family, and improving lives guide every venture.
“Mark McCool knows how to bring people together. I had the privilege of speaking at one of his events, and the energy, the turnout, and the caliber of the room spoke volumes about the kind of leader he is.”
“Mark worked alongside us for several years on marketing and technology, and the results were exceptional. During that time our business grew about tenfold. He delivers.”
“I've known and worked with Mark McCool for over thirty years. In all that time, I've never seen him give less than everything he has. He's one of the finest leaders and finest men I know, and anyone who gets the chance to work with him should take it.”
“Mark McCool is the real deal. We've been friends for more than thirty years, and I've watched him build, lead, and lift people up the entire time. Whatever Mark puts his name on, I pay attention to.”
“Mark's products really lock me in mentally. On a recent trip to Hawaii I took them prior to leaving, and when we landed I had no jet lag and felt great. During the baseball season, when we frequently shift from night games to day training, they make it easy for me to be ready to go, no matter what the schedule.”
“I could not be more satisfied with his products. If I miss a day I can see a difference right away, especially with getting a good night's sleep and dealing with the physical stress of flying.”
“As a physician, I would never want to associate with any company or recommend products to my patients unless I am convinced they are of the highest quality available and will offer true benefits. Mark's products meet that challenge.”
“I have recommended Mark's products to more than 1,000 of my patients. They offer nutritional support at the cellular level, and the patients who use it report having more energy and feeling more mentally sharp.”
“Mark's products help me get that extra edge in helping my body perform at the highest level.”
“I have trained professional athletes for 30 years and was formerly the head trainer for the New York Mets. I've seen first-hand the benefits of Mark's products. They are nothing short of amazing. I hear some of the best athletes in the world tell me that they experience shorter recovery times and greater physical endurance because of these products.”
Major companies seek Mark's advice. His track record speaks for itself.
I believe that by combining new technology with proven marketing, everyone has the ability to reach higher levels of health and success.— Mark McCool
Skip the back-and-forth. Pick a time that works for you and connect with Mark directly — whether it's a project, a partnership, or a big idea you want to explore.
Prefer a direct link? Open Mark's calendar in a new tab
Whether you're launching a product, scaling a company, or reimagining an industry, Mark brings the vision, experience, and proven results to make it happen.
Based in Sarasota, Florida — working with partners worldwide.
Insights on wellness innovation, business growth, and building a life of purpose — shared wherever you like to spend your time.